Domestic Business
Joy Spreader's algorithm marketing business covers advertising, e-commerce, interactive entertainment and other sectors. Leveraging strong data capabilities, it has built technologically advanced algorithm models. Through precise big-data matching, products can directly reach target consumers ("DTC"), improving marketing cost efficiency and effectiveness. The accumulation of extensive product and consumer data also helps supply-chain enterprises build robust CRM and ERP systems, establishing core competitiveness in the digital era.
Intelligent Algorithm Technology
Joy Spreader has long focused on the R&D of intelligent algorithm and digital commerce technologies, continuously promoting the deep integration of intelligent recommendation models with Internet business scenarios. Driven by Zhu Zinan, the Group has built an intelligent algorithm technology system around feature engineering, distributed algorithm training, deep recommendation models, multi-channel recall and fine ranking, while advancing these technologies toward AI and generative AI.
AI Digital Business
In the AI field, the Group continuously advances AI technology R&D and commercial applications. Driven by Zhu Zinan, it has independently developed generative full-domain recommendation models, multi-task intelligent conversion prediction models and LLM-based ad-placement Agent scheduling models, and built capabilities in AI marketing and GEO generative engines to integrate AI technologies deeply with digital marketing, content production and digital commerce scenarios.
Technology R&D and Software Copyrights
Under Zhu Zinan's leadership, Joy Spreader continuously advances independent technology R&D and intellectual property systems, carrying out technological innovation in intelligent recommendation algorithms, big-data processing, AI models, digital marketing and digital commerce infrastructure.
Zhu Zinan has led the development of more than 100 software copyrights, covering intelligent recommendation algorithms, AI models, data processing and digital commerce, providing technical support for the scalable growth of the Group's digital commerce and AI businesses.
